I’m the owner of 6 blogs and over 5 social media pages, and I can tell you this: it is E-X-H-A-U-S-T-I-N-G! Whoever thought it was a good idea to create a blog for every “thought” never had a life outside of the Internet.
Don’t get me wrong; it is doable. Some people upload new posts on their blogs at least three times a day. I guess if you’re a fast writer and topics just pop up in your head and, most importantly, if you have the time, it is easier to manage. Also, some people have guest posts or bloggers, which helps their output.
Full time bloggers shouldn’t have a problem owning many blogs because it’s what they do, it’s their job. But for people who have other responsibilities, it can be a little more challenging.
The writing itself is not exhausting. Just having the blogs sitting there is not exhausting. What is exhausting is when you want to make the effort to keep the blogs updated on a regular basis, but can’t. You must be on top of the latest blog updates— plugins, themes, etc.—for security reasons. And let’s not forget the different social networks’ notifications, too. It’s overwhelming. If you’re OK with updating your blogs monthly or yearly, then the stress is out of your way. But then again, what was the point of creating the blogs?
At the beginning, I used to just write short poems and thoughts on an online journal. That was enough for me. But then, out of nowhere, I started having all these crazy ideas and created my first blog—MySummerHair.Com—which is about, well, hair for the most part. It came to me easily out of my frustration with my helplessness with my own hair management.
The purpose of that blog was to provide stories and tips on managing curly hair and hair removal. I was ready to share tons of information, and I did…for a good while there. But then, as the world turned, I became interested in social activism and the spread of important information and that’s when I created ThisMustBeHeard.Com and completely neglected MySummerHair. Soon, both these blogs would be neglected as I opened more blogs and starting writing books.
As you can see, remaining focused helps.
Why would anyone want to have so many different blogs, anyway?
Well, for me it was about not wanting to mix different content. One of my blogs was about dancing (a passion of mine); one is about travel; one is about boosting confidence for women with small breasts; one is about scarves; one is entirely written in Spanish. This one…this one’s a little bit of everything but within the same category.
You see what I mean?
Some of us are just passionate about many different topics! I don’t want to hold back from writing what I want to write. But combining all my blogs might not be the “prettiest” idea. It could work and I think it would even boost productivity as there wouldn’t be a need for different admins when you have an all-in-one blog (I am constantly forgetting that I own other blogs, reason why organization is important).
A major reason that people create different blogs is for monetization. Different topics mean different niches. Advertising on each one of them can be profitable. Personally, I have not taken full advantage of monetization because, again, lots of content must be created to increase page visits, views, etc., in order to make a significant amount of money through ads. Plus, I only self-host three of my blogs (necessary at least for Google AdSense); the rest are WordPress.com blogs, which doesn’t allow for monetization.
That being said, for me, I don’t really think it was necessary to create all of my blogs as individual URL’s. I don’t want to get rid of them now. I think that, whether it is necessary or not to own more than one blog really depends on the person’s needs.